Thanks to Bill Ives’ blog I came across the FastForward08 blog. As not only Paula Thornton outlined this conference has offered a lot of conference 2.0-like interactions.
I just had a view at John Hagel‘s keynote speech. He spoke about the growing pressure for enterprises to move from push programs (treating people as ‘passive consumers’) to pull plattforms (treating people as ‘networked creators’) to address the increasing power of talent and customers.
One of the key for this shift would be to use a new set of performance measures:
1. Return on Attention (e.g. “On the total attention I allocate what’s the productivity I receive?”)
2. Return on Information (e.g. “How much information about myself and how much effort did it require to gain how much value” or “How can we shorten the time between the information collection and value delivery”)
3. Return on Skills (e.g. “Am I able to retain and attract the most powerful contributors to my plattform?”)
So, according to Hagel the future of a company will be determined by the power of its plattform and the returns on attention, information and skills the platform generates for the customers and talents who are part of it.


